Jenny Lauren's passion for jewelry design traces back to her childhood, where her love for beads was ignited during visits to New York's bead district with her mother in the 1980s. Surrounded by colorful strands from around the world, Jenny found her paradise in those store windows.

With a diverse artistic background in dance, painting, and writing, Jenny's creative journey led her to officially launch Jenny Lauren Jewelry, LLC in 2012. Her breakthrough moment came when she was discovered by the manager of Donna Karan's Urban Zen Store, who spotted her wearing her own designs. This encounter led to trunk shows and representation at Urban Zen, propelling her into the spotlight.

Shortly after, a buyer for Ralph Lauren recognized Jenny's talent during a showroom visit in 2012. This marked the beginning of a fruitful collaboration, with Jenny's pieces being sold at Ralph Lauren Global Flagship Stores and featured in fashion shows.

In 2019, Jenny made the bold decision to represent Jenny Lauren Jewelry independently, launching her online store, JennyLaurenJewelry.com. Drawing inspiration from art, dance, literature, and nature, her diverse collections continue to evolve, offering something for everyone.

Having grown up in a "fashion family" with influences from her parents and her uncle, Ralph Lauren, Jenny's designs reflect a timeless elegance and sophistication. With a heartfelt message to her customers, Jenny hopes that wearing her pieces brings as much joy as she experiences in creating them.